Energy Consumers Australia is the national voice for residential and small business energy consumers. The organisation’s flagship event is the annual Foresighting Forum, which brings together the energy sector’s most important stakeholders to help solve issues in Australian energy policy.
Phil’s role at the event in 2017 was to amplify the reach and awareness of the event using digital channels. This included comprehensive video capture of all keynote presentations, production of media room interviews and live Twitter coverage.
The work resulted in huge exposure on Twitter for the forum, demonstrated by #energyfuture17 becoming Australia’s #1 trending topic during day one.
The presentations and interviews were highly sought after, demonstrated by over 2,000 media plays in the days and weeks directly after the event.
Many positive comments were made by stakeholders in regard to having online access to the presentation and interview content, which improved business relationships and advanced the reputation of the organisation.
— Energy Consumers Aus (@energyvoiceau) March 20, 2017
— Trends5Australia (@Trends5AU) February 20, 2017
— Energy Consumers Aus (@energyvoiceau) February 28, 2017
— Energy Consumers Aus (@energyvoiceau) February 22, 2017